Wood MacKenzie approached us to bring about a radical change to their client-facing online activities.
Already using the internet for both communication and information delivery products, Wood MacKenzie wanted a complete overhaul of their main website: the primary portal to all of their products and services and a critical commercial channel for the business.
After a detailed analysis of both the existing site and future needs, we developed a new site design that brings their activities together for the first time, and provides clients with a single point of access to all of the services they have access to.
Our solution delivers a single environment for both clients and general audiences: once they have signed-in, the functionality available to clients is simply expanded and enhanced to enable them to interact with Wood MacKenzie's services fully.
All key client functions are available from this single portal, from access to every product they have subscribed to through to setting their personal preferences across all products.
The visual language is calm, professional and functional and delivers substantial improvements to how the Wood MacKenzie brand is delivered online.
The entire site is designed and developed to AAA accessibility standards. We delivered a complete suite of front-end HTML templates to Wood MacKenzie's US-based back-end development team and worked with them to ensure that the templates were implemented successfully.
Client response to the new site has been extremely positive, and we are now working on delivering a toolkit to enable all of the product sites to be migrated to a consistent architecture and visual interface.
We'd rather talk about you than us, but if you need more information on us, please get in touch.
Or, call Mark Wilson
on 020 7033 4343.
We'll arrange a time to present our full credentials, and we'll even carry out a free SiteReview evaluation for you.
